The best eyeliners in the UK 2023

Eyeliner is not just a cosmetic product. It is mainly used to redesign the eyes to make them more attractive, intense and deep. There is something for everyone: pen, pencil, stencil, brush, stamp or tattoo. But faced with this plethora of offers, the choice is not always easy. Here are a few tips on how to get the best eyeliner that best suits your desires.

L’Oréal Paris SuperLiner Black Lacquer
9/10

Best value for money

L'Oréal Paris SuperLiner Black Lacquer

The best eyeliner in 2021

Easy to apply, this eyeliner holds perfectly all day and even into the evening. Its intense black lacquered color can only accentuate your eyes.

9,08 £ on Amazon

Those who have already used it are unanimous: the L'Oréal Paris SuperLiner Black Lacquer is simply perfect! The brush is extremely precise in its application. The ultra-fine tip combined with the ultra-pigmented liquid formula allows you to change the thickness of the lines according to your desires, your preferences and your mood.

L'Oréal Paris SuperLiner Black Lacquer is a waterproof eyeliner. In concrete terms, there will be no trace if you cry. Its long-lasting effect is one of its best assets. Moreover, it does not run, does not flake and does not leave any line on your face. This product is suitable for those with sensitive eyes because of its tolerance.

Rimmel Exaggerate Waterproof
6/10

Best value for money

Rimmel Exaggerate Waterproof

The best entry-level eyeliner

Looking for a deep look? Choose Rimmel Exaggerate Waterproof. It will perfectly highlight your eye features. Its stamper tip makes this eyeliner practical.

3,39 £ on Amazon

In pencil form and available in a variety of colors, from matte to metallic, Rimmel Exaggerate Waterproof glides on almost automatically without spilling. And even if it does spill, the eyeliner has a foam stamper tip that will help you perfect your makeup ritual. The lines are very precise with a rich color intensity. Thanks to its long-lasting (12 hours) and waterproof formula, you won't have to worry about smudges or transfers.

The soft texture of Rimmel Exaggerate Waterproof does not irritate the eyes in any way. Moreover, this eyeliner comes with a pencil sharpener that allows you to change the thinness of the tip of the eyeliner according to the thickness of the desired lines (ultra thin, discreet or extravagant).

NYX Professional Makeup Epic Ink Liner
8/10

Best value for money

NYX Professional Makeup Epic Ink Liner

The best high-end eyeliner

The extremely fine tip of the NYX Professional Makeup Epic Ink Liner will give you a very elegant lining, whether it's discreet lines or bolder strokes.

13,58 £ on Amazon

The NYX Professional Makeup Epic Ink Liner is easy to apply because of its particularly fine brush tip. The brush is used like a fountain pen, which gives more precision and saves time for contouring. The ink is completely waterproof. So even if you're sweating or caught in rainy weather, your makeup won't run.

With its animal-free formula, NYX Professional Makeup Epic Ink Liner is great for allergy sufferers and vegans, beginners or professionals. The tip of the pen is soft and precise. To vary the thickness of the lines, simply modulate the pressure exerted on the eyeliner.

Maybelline New-York Tattoo Liner
7/10

A great choice

Maybelline New-York Tattoo Liner

The longest wear

This gel pencil is named after its main quality: long-lasting tattoo effect. It will bring out the beautiful features of your eyes for 36 hours.

5,16 £ on Amazon
Buying guide • November 2023

Best eyeliner

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The best eyeliner in 2021

The best entry-level eyeliner

The best high-end eyeliner

The longest wear

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Comparison table of the best eyeliners

TOP OF THE TOP CHEAP TOP OF THE LINE EXCELLENT
L’Oréal Paris SuperLiner Black Lacquer
9/10
Rimmel Exaggerate Waterproof
6/10
NYX Professional Makeup Epic Ink Liner
8/10
Maybelline New-York Tattoo Liner
7/10
OUR SELECTION
L'Oréal Paris SuperLiner Black Lacquer
Rimmel Exaggerate Waterproof
NYX Professional Makeup Epic Ink Liner
Maybelline New-York Tattoo Liner
Easy to apply, this eyeliner holds perfectly all day and even into the evening. Its intense black lacquered color can only accentuate your eyes.
Looking for a deep look? Choose Rimmel Exaggerate Waterproof. It will perfectly highlight your eye features. Its stamper tip makes this eyeliner practical.
The extremely fine tip of the NYX Professional Makeup Epic Ink Liner will give you a very elegant lining, whether it's discreet lines or bolder strokes.
This gel pencil is named after its main quality: long-lasting tattoo effect. It will bring out the beautiful features of your eyes for 36 hours.
Capacity
2 mL
2.5 mL
2 x 1 mL
2.5 mL
Color
Black Lacquer
261 Black matte finish
Black
Deep Onyx (900)
Dimensions
13 x 13 x 122 mm
13.3 x 1.1 x 13.3 cm
13.6 x 5.9 x 1.6 cm
16.1 x 5.5 x 1 cm
Specifics
Waterproof liquid formula and soft brush
Waterproof and moisturizing formula, enriched with vitamins A, C and E
Vegan formula
For sensitive eyes and contact lens wearers
Hold
36 h

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Buying guide - eyeliner

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How to choose your eyeliner

The eyeliner is not chosen at random. It is necessary to dot the i in relation to your preferences in order not to be disappointed by the result. Not to mention that the specificities of each product condition the use on the one hand and your satisfaction on the other hand.
choisir eyeliner

#1 - Your tastes

The eyeliner is the essential tool to have a beautiful look. To choose it, first of all trust your taste. As there are several kinds of lines that you can make, you certainly have your preference. Your choice should be based on the type of line you want to draw, the type of makeup you like, whether you have a preference for thick lines or those rather thin.

#2 - The color of your eyes

The purchase of this type of product should also not be done without following other criteria. Take into account the color of your eyes to avoid making the wrong choice. Indeed, not all colors will necessarily enhance your eyes. Unless of course you have brown eyes. In this case, all colors will suit you. If you have blue eyes, choose black, gray, plum or brown. On the other hand, if they are green, go for brown or black.

#3 - Your makeup level

Whether you are a beginner or a professional when it comes to makeup, there are all kinds of products that will suit you. If you're a beginner, inevitably, you don't yet have the right technique to achieve a perfect line. For that, adopt the liner-felt or pencil which have each a precise and stable point.

Easy to use, they glide easily on the eyelid to give a rather convincing result. Even if you shake a little, no worries, it will not be too visible thanks to their precision. But if you are a regular and have already acquired a certain ease, choose the brush liner. This way you can easily adjust the thickness of the line you want to make.

#4 - The texture

You should also take into account the texture of the liner. Your choice should be based on your needs and your ease of application. First and foremost, you should know that solid liner is applied with a brush and allows you to make a thick line that will last a long time. Liquid liner, on the other hand, gives finer lines. It can be done with a brush, a hard tip, a pencil, a stick or a felt-tip pen. And then this one has the advantage of drying quite quickly so you will avoid possible transfers on the lower eyelid.

#5 - The type

Make sure that the type of eyeliner you are going to buy is suitable for your use. All the variations will be presented later, but a taste is not refused. Besides the texture that differentiates all liners, there is also the type of applicator. Some come in a felt tip, some in a pencil and some in a brush. Of course, the comfort is not the same, same for the characteristics of the line created.

The different colors of eyeliner

If black eyeliner is the most common, you can see other colors on the market. They are used for an artistic make-up. However, this classic shade is a must. It is suitable for all styles and all makeup bases.

As for the other colors, blue, plum, green and brown are the most common. All equally original, they give a different effect depending on the color of the iris. If you have a blue or green iris, use brown eyeliner. Brown eyes easily adapt to blue and green liner. The plum applicator is suitable for everyone. There is also the golden one which is reserved for the classy events.

Then, those who love an avant-garde style will be seduced by the metal liner. Available in several colors, it provides a glittery effect. It gives a beautiful silver reflection. This variety of products is sometimes transformed into eye shadow.

The different types of eyeliners

Dramatic line, accentuated line, graphic line, brow shave, not all liner gives the same style. The type of eyeliner defines the result you can expect. Pencil is ideal for novices, brushes are popular with professionals, and markers are for the masses. Find out more.

The felt-tip pen

eyeliner feutre

The felt-tip pen is the most convenient. Simply remove the cap to use it. The tip, more or less thin and impregnated with pigments, easily draws the lash line. Its length is perfect for all types of looks. This is the tool you need to get a precise, smudge-free finish, especially for the lash line.

Makeup done with a felt-tip liner lasts longer and dries immediately. Therefore, there is no room for error. The first pass must be perfect. Just don't press it too hard when applying. Its head is somewhat fragile.

The paintbrush

eyeliner pinceau

The eyeliner brush is used by makeup artists to create a pronounced makeup effect. Thus, it requires a particular know-how. The brush lacks precision and impossible to have a clean line without adopting the right technique. Generally, this type of eyeliner goes with a pot containing the liquid that will be used to draw the look.

The pencil

crayon eyeliner

Opt for the kohl pencil to have the smoky effect that lovers call smoky eye. With this type of eyeliner, you must take the time to sharpen the lead before each use. It is certainly not the most practical accessory, but its simplicity is suitable for beginners.

Since the lead is often dry, you need to wet it to get a creamier effect. Be aware that the effect is less durable with this accessory. Most of the time, pencil eyeliners run out during the day. However, you don't need an eyelash pencil with this option.

Liquid eyeliner or gel eyeliner?

Liquid eyeliner

Liquid eyeliner is the number 1 eyeliner. Its effectiveness is indisputable, both in terms of texture and durability. It makes a beautiful line as it perfects the comma-shaped lash line. The downside is that it is difficult to use. You need some dexterity and firmness to avoid repetitive application.

Gel eyeliner

The brush is dipped in a pot of gel to highlight your eyes with a dense or fine line. Professional makeup artists love it and have the choice between a classic applicator, often thin, and a beveled brush. The former is used to get a clean line, while the latter is used to make an even line. We recommend it to those who are looking for a sophisticated result. You can play on the color and the shape in this case.

Verdict

Liquid eyeliner is suitable for fashionistas with advanced makeup skills. On the other hand, you need to be a professional to master gel eyeliner, whether it's the handling of the brush or the dosage of the gel. If you want to enrich your makeup equipment at home, prefer the first option. The second one is more for users in specialized salons.

Why buy an eyeliner?

pourquoi acheter eyeliner

For an intense look

This is a remarkable and effective product that will enhance your eyes. You will be able to lengthen and structure it. Magnify easily your eyes with doe eyes or any other model. But above all, it will redesign your eyes to give them more intensity. You won't go unnoticed.

Easy to apply

You don't need to have any special skills to use it. It's all about practice. After a few unsuccessful attempts, you'll get the hang of it and be able to handle it like a pro in no time. Otherwise, choose eyeliners designed for beginners that will give you a more or less similar result. Easy to use, you will be able to draw a perfect line with no problem.

Trendy

It will allow you to be on top of your makeup. It will be a little extra to beautify your face. And since it is one of the most popular products of the moment, you will easily find many models adapted for you. There are also all sorts of colors that will allow you to perfect your makeup and make you even more radiant.

Affordable for all

Different prices are available on the market. You can choose from a wide range of luxury or more common models. It all depends on your budget. What is sure is that you will easily find your happiness.

For a well inspired makeup

Eyeliner doesn't have to be sober and discreet. For proof, colored liquids are used by pros and amateurs to achieve a creative makeup. Perfect for all skin tones, they come in several shades, warm, neutral or bright, adapted to all desires.

The best brands of eyeliners

In our opinion, the best brands of eyeliners in 2022 are :

Maybelline New York
L’Oréal Paris
Rimmel
Peggy Sage
Revlon

Maybelline New York is the leader in the makeup industry. It specializes in the production and modernization of eyeshadows, eyelash and eyebrow pencils and also mascaras. Of course, it is not left behind with regard to eyeliners and offers some for all budgets.

For about 110 years now, L'Oréal Paris has been working in the beauty field. The brand is constantly releasing new products while bringing renovation with them. In addition to makeup, it offers skin and hair care items.

Rimmel forges its reputation on its non-toxic products. This brand places the utmost importance on respecting your style, this with the aim of letting everyone express their cosmetic creativities.

Not only in the eyeliner market, but also in manicure, nail art and skincare, Peggy Sage brings a new breath to the concept of fashion and beauty. It is known for its unerring customer service.

Revlon started with nail polish before moving on to other manicure and pedicure products. Added to that are lipsticks and beauty items like eyeliner. It has also established a presence in the perfumery market.

What is the price for an eyeliner

The diagram below will help you to get an idea of the typical prices for each price range (entry-level, mid-range and high-end).

However, more expensive does not necessarily mean better.

We therefore advise you to always consult our ranking before deciding, rather than blindly relying on price ranges.

Entry-level
2.3 £ to 5 £
Mid-range
5 £ to 12 £
High-end
more than 12 £
Price range diagram

Tips

Try soft lines, then sharp ones.

There are so many ways to use eyeliner - try with soft, clean lines to see what works best for you. Liquid and gel eyeliner work best with clean lines, while Kôhl's can be blended with a smudge brush for a softer look.

Learn to blend.

When using a pencil, blend it out for a more natural look. A double-ended pencil with a sponge at the end makes this process much easier. A light touch will soften without losing definition, while a heavier hand will diffuse the color and create a smokier effect.

Fix mistakes with cotton swabs.

Dip a cotton swab in makeup remover and use it like an eraser to carefully remove any mistakes. Remember to erase it quickly-it's easier and less messy to erase when it's wet than when it's embedded in your skin.

Make your eyes look bigger with white eyeliner.

Sometimes black eyeliner can make eyes look smaller, while white will do the opposite. Line your lower lash line with a white pencil to make them stand out.

Give your eyeliner time to dry.

Avoid moving your eyes back and forth while the eyeliner is still wet by keeping them closed for 30 sec after application.

FAQ

What is the best eyeliner?

The best eyeliner depends on your needs and budget. Read our buying guide for the best products out there.

What technique to use to successfully apply your eyeliner?

For starters, go for the felt-tip eyeliner. It's easy to handle and promises a flawless look. Contrary to what people say, there is no need to pull the eyelid. It only stretches the line and gives an unsightly effect. On the other hand, you can lift the eyebrows to not interfere with the application.

What is magnetic eyeliner?

It is a product that is primarily used to fix false eyelashes without using glue. It guarantees a natural result and saves you from going to a beautician. At the same time, it draws a line above or below the lashes like classic liner.

What is permanent eyeliner?

It is a dermopigmentation technique to have an eyeliner line that lasts for a while. No need to use the usual brush or marker every day. However, you need to go to a beauty salon to do this.

Who uses eyeliner?

Like any makeup product, eyeliner is allowed when the age of puberty is reached.

Sources

Note: Below are some of the sources we have consulted in writing this article. Links to other sites are not continuously updated. It is therefore possible that a link may not be found. Please use a search engine to find the desired information.
  1. https://bestreviews.com/best-eyeliners, bestreviews.com
  2. https://www.nytimes.com/wirecutter/reviews/the-best-eyeliner/, nytimes.com
  3. https://www.marieclaire.com/beauty/makeup/a3925/beauty-product-skin-allergies/, marieclaire.com
  4. https://www.closermag.fr/beaute/feutre-gel-liquide-comment-choisir-son-eyeliner-281641, closermag.fr
  5. https://madame.lefigaro.fr/beaute/comment-choisir-son-eye-liner-010115-1345, madame.lefigaro.fr
  6. https://www.magazine-avantages.fr/on-ose-l-eyeliner-colore189517.asp, magazine-avantages.fr
  7. https://www.kikocosmetics.com/fr-fr/look-tips/kiko-get-the-look.html, kikocosmetics.com
  8. https://www.madmoizelle.com/eye-liner-48610, madmoizelle.com
  9. https://www.monvanityideal.com/conseils/maquillage/le-maquillage-des-yeux/quel-trait-eye-liner-selon-forme-yeux.html, monvanityideal.com
  10. https://www.sleekshop.com/pages/buying-guides/eyeliner-buying-guide.html, sleekshop.com
  11. https://stylecaster.com/beauty/types-of-eyeliner/, stylecaster.com
  12. https://otcbeautymagazine.com/top-5-advantages-of-liquid-eyeliner/, otcbeautymagazine.com
  13. https://www.superdrug.com/blog/wellbeing/how-to-apply-gel-eyeliner/, superdrug.com
  14. https://www.nylon.com/articles/mila-kunis-eyeliner-how-to, nylon.com
  15. https://fr.feelunique.com/thelounge/comment-tracer-t Our tips for a great line ..., feelunique.com
  16. Professional eyeliner from 1€ on BYS Maquillage, maybelline.fr
  17. Eyeliner YSL | Maquillage Yeux | Yves Saint Laurent, sephora.fr
  18. Eyeliner | Nars Cosmetics, nocibe.fr
  19. Studio Valéria Paul - Eyeliner and Permanent Lash Liner, sephora.fr
  20. Eyeliner | MAC Cosmetics, nocibe.fr
  21. Yeux | Eyeliner | SHISEIDO, amazon.co.uk
  22. Eye liner : Pencil, Khol de Grande Marque, marionnaud.fr
  23. The 5 Best Eyeliners | Jean Coutu, kikocosmetics.com
  24. The 18 Best Eyeliners of 2020, zalando.fr
  25. Eyeliner: flawless eyes with products from ...., nyxcosmetics.fr
  26. Eyeliner - makeup| Perfumonsnous, bleulibellule.com
  27. Eyeliner | Di, aufeminin.com
  28. Eyeliner ∷ GIVENCHY, bysmaquillage.fr
  29. Eyeliner - News and Live Info | Vogue Paris, yslbeauty.fr
  30. Eye-liner | La Redoute, narscosmetics.fr
  31. , studiovaleriapaul.com
  32. , maccosmetics.fr
  33. , shiseido.fr
  34. , news-parfums.com
  35. , jeancoutu.com
  36. , thecut.com
  37. , pupa.fr
  38. , parfumonsnous.fr
  39. , di.be
  40. , givenchybeauty.com
  41. , vogue.fr
  42. , laredoute.fr
See more

Updates

March 2022 : Translation of this buying guide from our partner meilleurtest.fr

See more
Our selection
L’Oréal Paris SuperLiner Black Lacquer
L'Oréal Paris SuperLiner Black Lacquer
Rimmel Exaggerate Waterproof
Rimmel Exaggerate Waterproof
NYX Professional Makeup Epic Ink Liner
NYX Professional Makeup Epic Ink Liner
Maybelline New-York Tattoo Liner
Maybelline New-York Tattoo Liner

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