TV Chiq : our opinion and best deals in the UK 2022

The Chinese brand Chiq, long known as Changhong, has managed to make a name for itself on the French TV market. It must be said that it has applied the right recipe: offering TVs of all sizes, often with 4K resolution, at prices defying all competition. Find the right Chiq TV for you in this guide.

CHiQ U55H7A 1

Editor's Choice


The best Chiq TV in 2021

4K HDR TV, the CHiQ U55H7A is one of the most requested models in the UK since 1 year. Enjoy superior images with intense blacks thanks to a backlight ahead of its time.

463 £ on Amazon

An excellent 55-inch 4K HDR TV, the CHiQ U55H7A runs on Android. The device has everything you need to fully enjoy your multimedia content. In particular, it has Wi-Fi, Bluetooth and Ethernet connectivity. The TV also supports Chromecast, Play Store and integration with major entertainment platforms like Netflix or Amazon Prime Video.

This Chiq TV uses an LCD panel with LED backlighting that gives it a standard contrast of 4000:1 as well as a brightness of about 280 nits. This will not impress the connoisseurs. On the other hand, support for HDR 10 and Dolby Vision HDR content will leave more than one speechless. Finally, this 55-inch TV has HLG (Hybrid Log-Gamma) technology, which allows for more vivid images.

CHiQ L32H7A 2



The best entry-level Chiq TV in 2021

The CHiQ L32H7A has a 32-inch HD LED panel. It's not crazy, but it's still a very good smart TV at less than 250 euros. Running on Android 9.0 with a 4-core processor, it works wonders.

192 £ on Amazon

The CHiQ L32H7A has an 80 cm or 32 inch screen with a frameless design. The HD format offers a wider dynamic range, HDR 10, for images with a more accurate and precise high contrast. The visual experience is closer to the best thanks to a wider viewing angle and technology that exploits the entire diagonal. On the program side, you'll have access to the Google service, Android 9, as well as Amazon Prime Video or Netflix. This is perfect for spending pleasant moments with your partner or family.

For connectivity, you will have 2 HDMI ports (ARC/CEC) and a USB port, which is a bit of a limit. For less than 250 euros, you get a Smart TV with Wi-Fi and an Ethernet port for a better connection. Its plus is the Bluetooth function, which is very practical. Finally, immerse yourself in your movie with Dolby audio and an enhanced equalizer.

CHiQ U65H7S 3

High end


The best high-end Chiq TV in 2021

The CHiQ U65H7S 4K UHD TV shines with its image quality. And we owe this to the in-house HDR technology. This TV boasts impressive features for almost 50% less than normal.

551 £ on Amazon

A great choice


For unparalleled viewing comfort

The CHiQ H7L is a 43-inch LED smart TV with which you can watch your favorite shows and stream your videos online in the greatest audiovisual comfort. A must-have in the mid-range.

320 £ on Amazon

The CHiQ H7L looks its best with its 43-inch frameless display. The definition honorably reaches 3840 x 2016 pixels, enough to watch your favorite shows and videos in 4K. Image accuracy is guaranteed even in low light thanks to HDR 10. Dolby audio that includes Bluetooth connectivity will make the experience even more immersive.

This is a Chiq TV with quad core processor. You will be able to connect your 43-inch TV to the Internet and access all the popular video streaming services such as YouTube, Netflix or Amazon Prime Video. All controls are done from the single remote control that comes with the CHiQ U43H7L.

CHiQ L40G4500 4

Inexpensive alternative

CHiQ L40G4500

A great entry-level alternative

Ideal for home viewing, this 40-inch Chiq TV has Dolby Digital Plus sound for a top-notch audiovisual experience. Too bad for the absence of 4K. But it's hard to get at this price.

218 £ on Amazon
Buying guide • November 2023

Best TV Chiq

Any specific needs?

The best Chiq TV in 2021

The best entry-level Chiq TV in 2021

The best high-end Chiq TV in 2021

For unparalleled viewing comfort

A great entry-level alternative

Your guide : Samuel

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Comparison table of the best TV Chiq

CHiQ U55H7A 5
CHiQ L32H7A 6
CHiQ U65H7S 7
CHiQ L40G4500 8
CHiQ L40G4500
4K HDR TV, the CHiQ U55H7A is one of the most requested models in the UK since 1 year. Enjoy superior images with intense blacks thanks to a backlight ahead of its time.
The CHiQ L32H7A has a 32-inch HD LED panel. It's not crazy, but it's still a very good smart TV at less than 250 euros. Running on Android 9.0 with a 4-core processor, it works wonders.
The CHiQ U65H7S 4K UHD TV shines with its image quality. And we owe this to the in-house HDR technology. This TV boasts impressive features for almost 50% less than normal.
The CHiQ H7L is a 43-inch LED smart TV with which you can watch your favorite shows and stream your videos online in the greatest audiovisual comfort. A must-have in the mid-range.
Ideal for home viewing, this 40-inch Chiq TV has Dolby Digital Plus sound for a top-notch audiovisual experience. Too bad for the absence of 4K. But it's hard to get at this price.
Display technology
Native resolution
4K (3840 x 2160 pixels)
1366 x 768 (HD)
4K (3840 x 2160 pixels)
4K (3840 x 2160 pixels)
Full HD 1080p
Refresh rate
60 Hz
60 Hz
60 Hz
60 Hz
HDMI ports
3 HDMI 2.0 ports
3 HDMI 2.0 ports
55 inches
32 inches
65 inches
43 inches
40 inches

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Our opinion on the TV Chiq

Primary Item (H2)Sub Item 1 (H3)

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Our opinion on Chiq TV

The Chiq brand, Changhong in some countries, comes from China. It was founded in 1958. In the beginning, it was a modest machine tool manufacturing factory that soon specialized in digital signage and trading of TVs and refrigerators.

The company offers 6 sizes of TVs to provide users with optimum visual and neck comfort. You can choose between 32 inches for 81 cm diagonal, 40 inches for 102 cm diagonal, 43 inches for 108 cm diagonal, 50 inches for 127 cm diagonal, 58 inches for 147 cm diagonal and finally 65 inches for 165 cm diagonal.

The image quality found in Chiq TVs is more than satisfactory. They are equipped with a combination of very high resolution and exceptional color depth. At Chiq, there are TVs capable of processing HDR10. This is a setting that offers improved contrast and richer colors. As for the sound, we are not on home cinema, but the quality is still there thanks to the Dolby digital which is equipped with Chiq TVs.

In terms of performance, the Chiq TVs are surprising in a positive sense! The fluidity of streaming videos is amazing. And for good reason, the brand offers televisions with state-of-the-art technology capable of displaying 4K in 60 Hz with H.265 decoding. All this to say that you don't risk finding yourself with bugs while watching your Netflix videos.

Despite the many advantages offered by Chiq TVs, some users have reported that the Chinese brand's TVs lack features compared to those of major brands such as LG or Samsung. The same goes for the quality of Chiq TVs.

While some users think so, others do not. According to satisfied buyers, Chiq TVs are sold at an affordable price. Also, the warranty on Chiq TVs is longer than other brands. In addition, the many positive comments from buyers say that Chiq TVs are more than worth the price.

In case of problems, you can contact the Chiq customer service directly online. France, Germany, Austria and Luxembourg are the countries supported at the moment.


Chiq offers televisions designed with a taste for innovation to ensure the well-being and comfort of users who trust it. To date, the quality of Chiq TVs is evident with several million satisfied users who swear by this brand. Despite its timid beginnings in the UK, Chiq has conquered the market although it still lags behind the giants Samsung, Sony and LG.

Chiq TV or LG TV?

TV Chiq

Most of the Chiq TVs boast an impressive display. With HDR technology as well as Netflix and Amazon Prime Video compatibility, these TVs are among the best on the market today. Chiq also offers outstanding picture quality and generally good sound, although it remains significantly cheaper than its competitors.

When it comes to price, the Chinese brand doesn't really have any competitors among the big brands, since it offers cheaper TVs with exceptional quality. For example, you can get the 40-inch CHiQ U40E6000 Ultra HD for just under 300 euros and the 32-inch CHiQ L32H7N HD Smart TV for under 180 euros.


LG TVs have become the market's benchmark, as the brand is renowned for the quality of its screen panels. In addition, most LG TVs are energy class A and are offered at more than affordable prices, although more expensive than Chiq TVs.

All the efficiency of LED smart TV technology is well mastered by LG. LG offers its high-end OLED TVs in screen sizes ranging from 48 inches to 88 inches where Chiq does not yet offer TVs larger than 65 inches. Finally, LG offers many affordable options, including budget-friendly 43-inch 4K TVs as well as the company's NanoCell LCD line.


If you're more of an Android user, you might prefer a Chiq TV, offered at an unbeatable price with more than acceptable qualities. Furthermore, for high-end smart TVs with their own operating system, LG dedicates its years of experience in state-of-the-art LED and OLED technology with outstanding features and sound/image quality.

How to choose your TV Chiq

Here are some criteria to consider when choosing a Chiq TV.

Criterion 1 : The size of the room and the size of the screen

The distance necessary to have a good field of vision is important. To this end, to protect your eyes, make sure that the dimensions of the room where the TV will be installed are in perfect adequacy with its dimensions. In a living room for example, a 50 or 55 inch Chiq TV will be perfect. On the other hand, in a small kitchen, a 32-inch screen mounted high on the wall is ideal.

Criterion 2 : The resolution

For a very long time, Full HD resolution (1920 x 1080) was the standard and remains the most common resolution on the TV market. Now, with the advent of 4K (3840 x 2160 pixels), which offers four times more pixels than Full HD, the game is changing. Choose a 4K resolution. By the way, Chiq brand 4K TVs are very affordable and mainstream.

Criterion 3 : The connection

Opt for a Chiq TV with at least 3 HDMI inputs. Useful to support at least a Blu-ray player, set-top box, game console and media player. The advantage of 4K TVs is that they come with at least one HDMI port that is certified 2.0 and HDCP 2.2 for native 4K and HDR content. In other words, this ensures that your device has much more bandwidth capacity.

Criterion 4 : The refresh rate

This setting, expressed in Hertz (Hz), ensures the sharpness of the images delivered by the TV.With 60 Hz being the standard refresh rate, look to a minimum of 120 Hz (with a maximum of 240 Hz) to enjoy more robust images.

Criterion 5 : The "HDR" label

High Dynamic Range (HDR) technology can be found in almost every 4K TV. This is because HDR allows you to see more detail in the darker and near-white parts of the image. In addition, the screen will allow you to enjoy more immersive experiences when watching your movies and series. You'll enjoy "specular reflections" that will really bring out the images on the screen.

Chiq After Sales Service

Please refer to the warranty card for details on Chiq TV service. Please note that the limited warranty on your product is only valid in the country as described on the card. Keep your information on the "Message board" section of this page when making a service request and make sure your address, phone number and email address are correct before submitting, otherwise Chiq may not be able to contact you. If you need to contact Chiq for assistance, you can find their after sales contact information in your country via the "Contact Us" section on the page. On Chiq TVs, you will be entitled to 2-3 years of warranty with a bonus of up to 2 additional years.

Recommended space between you and the screen

Screen sizeStandard use Cinema use
32 inches1.28 to 1.36 m0.96 to 1.12 m
40 inch1.62 to 1.72 m1.21 to 1.41 m
43 inches1.73 to 1.84 m1.30 to 1.51 m
50 inches2.03 to 2.15 m1.52 to 1.78 m
58 inchesA little over 2.22 to 2.36 mSlightly more than 1.67 to 1.95 m
65 inches2.62 to 2.79 m1.97 to 2.30 m

Why buy a Chiq TV?

4K TVs at a bargain price

If you're looking for a smart TV at an affordable price, the Chiq brand is your best alternative. Chiq TVs are the new benchmark for high-quality viewing at an affordable price. Designed to meet your everyday needs, these TVs are changing the game of home entertainment.

Quality is not left out

The Chiq TV lineup offers a variety of the most innovative technologies and features. The Ultra HD display ensures incredibly detailed and crisp images, while the USB recording feature means you won't miss any of your favorite shows. The Chiq TV lineup also features a sleek, modern design, multi-screen streaming options and access to all your favorite social media apps and streaming services.

For a longer warranty

CHIQ may be a Chinese brand, but its wide range of electronics and appliances is designed to meet your everyday needs. Chiq is also the exclusive TV supplier to the Rolex Formula 1 Australian Grand Prix, and the brand is able to offer a warranty of more than 3 to 5 years on its TV sets, setting it apart from its competitors.

The brand for small budgets

Chiq offers decent TVs for an unbeatable price. The Netflix app is convenient and works as it should on the brand's TVs. Users enjoy good sound and picture quality as well as great colors. Whether you choose a TV/DVD combo or an FHD Smart TV, you'll have an unparalleled viewing experience with Chiq. In fact, they offer a number of affordable options for you who are budget conscious. Browse through its entire lineup of LED and LCD TVs to find the one that's right for you.

Convenient VOD applications

Most Chiq TVs use the latest version of Android TV as their platform. So you won't have to worry if you ever lose your remote because you always have Google Assistant. Just direct the TV using your voice. With a Chiq TV, you can easily access YouTube, Netflix, GooglePlay, Chromecast, Amazon Prime Video, giving you additional entertainment options and a great user experience.

Our opinion on alternative brands

We believe these are the best alternative brands to the TV Chiq:


South Korea's Samsung is the de facto leader in the global TV market, beating out longtime competitors LG and Sony in terms of overall sales. That's partly due to the company's size, but it's mostly because Samsung makes great TVs focused on affordability.

Sharp is currently famous for its 4k Ultra HD LED models. The brand is making a name for itself by distributing mid/high-end models while offering better value for money. Sharp also offers new models, making it one of the most competitive brands in this field.

Sony is the last Japanese TV heavyweight, with Panasonic, Toshiba and JVC all but disappearing from the market. It often uses LG panels in its TVs, but also has all the technology to make excellent quality TVs, thanks mostly to its in-house OLED technology.

Like Chiq, Vizio squats in the entry-level segment. But don't take that as a sign of poor quality. Vizio's 2021 lineup includes breathtaking new OLED panels with razor-thin borders, Dolby Vision HDR support, and powerful local dimming for excellent contrast.

TCL was barely on the radar of seasoned LED TV experts less than 5 years ago. Today, it's the fastest growing brand, offering 4K UHD and HDR-capable models at ridiculously low prices. This Chinese brand will be a force to be reckoned with in the years to come.


Keep a safe distance between you and the TV

For standard TV use, a distance of 2.30 m between you and the screen is ideal. On the other hand, for a more immersive use such as watching series and movies, a distance of 1.70 m between you and the screen is recommended.

Place the TV at the right height

For an optimal visual comfort and to spare the neck muscles, know that your eyes must be at the same height as the middle of the screen. To be sure, and to make it easier to set up the device, sit normally in front of the screen and adjust the positioning of the screen until it's perfect.

Customize the home screen settings

Access your favorite streaming service or application faster by configuring your TV's home screen. You can do this on TVs running operating systems like Android TV, Google TV, and Apple TV.

Use Ambient mode to make your home look great

With "ambient," "art," or "gallery" modes, turn your TV into a full-fledged wall decorating object with a click. A feature available on some newer smart TVs that involves using an image, video or background that suits your environment.

Take good care of your Chiq TV

Dust your TV screen regularly with a soft cloth or a special screen wipe. To remove stubborn stains, dampen a cloth with a few drops of white vinegar. Then gently rub the surface of the screen.


Are Chiq TVs as good as they are?

Yes, many satisfied users confirm this. In addition to being offered at a more than affordable price, Chiq TVs have no reason to be ashamed of the high-end models of the major brands. Being the result of several years of expertise, Chiq TVs combine design, technological innovation and performance to ensure the comfort and satisfaction of users.

How do I download applications to my Chiq TV?

Today, applications are just a click away. They are available everywhere: on smartphones, computers, tablets... And even on your Chiq TV! No need to surf on a small screen anymore. You can access your games and applications directly on your TV screen. All you need to do is connect your TV to the internet.

My Chiq TV is making an unusual beeping sound, what's going on?

When you turn on your Chiq TV and you hear an unusual beeping sound, in most cases it means that the TV capacitor is probably defective. This will interfere with the proper operation of your TV. When this happens, simply replace the defective part with a new one. To do this, contact the brand's after-sales service to help you. You can also use the services of a professional if it suits you.

My Chiq TV is not making any sound, what can I do?

In such a case, first check if your Chiq TV and the decoder are not in "mute" mode or if the sound is not too weak on each. If the problem persists after this check, inspect the connections of your SCART or HDMi cable and those of your amplifiers. Go to the "Menu" of your decoder, then to "Settings". Then select "Image and Sound". Continue to "Sound Settings" and disable Dolby Digital on the HDMI output by selecting "No". Everything should now be back to normal.


Note: Below are some of the sources we have consulted in writing this article. Links to other sites are not continuously updated. It is therefore possible that a link may not be found. Please use a search engine to find the desired information. See more


March 2022 : Translation of this buying guide from our partner

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Our selection
CHiQ U55H7A 9
CHiQ L32H7A 10
CHiQ U65H7S 11
CHiQ L40G4500 12
CHiQ L40G4500


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